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Privacy Policy

Your Privacy Rights


Lanamark, Inc. ("Lanamark") has created this Privacy Policy in order to disclose its use of consumer data collected about you. This Privacy Policy is effective as of September 1, 2016. Any questions regarding this policy should be directed by email to You may also contact Lanamark at First Canadian Place, 100 King Street West, 56th Floor, Toronto, Ontario, M5X 1C9. The following discloses Lanamark's information gathering and dissemination practices for its marketing website.

Information Collected and Received

Lanamark may collect or receive information about each person who registers with the Lanamark website including, but not limited to, user name, password, first and last name, email address, street address, gender, occupation, and interests. Lanamark also collects information on the pages you access and other information you may volunteer, such as survey information. Lanamark may also collect user location information, as further described in the “Global Positioning System” paragraph below.

Uses of Information


Except as described in this section, we will not disclose your personal information to any third party without notifying you of our intent to share the information and giving you an opportunity to prevent your information from being shared.

From time to time, we may partner with companies based on the interests of our users. These partner companies will never see your email address or any other information that could identify you or be used to contact you directly. Any exceptions to this policy of sharing your name, address or email address with a partner company will be done only with your permission.

Lanamark reserves the right to disclose information when required by law. We occasionally use other companies to perform services necessary to our operations. In the course of providing these services, those companies may have access to your personal information. By contractual agreement, those companies must treat your information in accordance with this Privacy Policy. However, we will not be liable for any damages that may result from the misuse of your personal information by these companies.

Lanamark may use your IP address to help diagnose problems with Lanamark's server and to administer Lanamark's web site. Your IP address may also be used to help identify you and your online profile and to gather broad demographic information.

Lanamark's site's registration form requires users to give Lanamark contact information (such as your name and email address) and demographic information (such as your zip code, age, or income level). Lanamark uses customer contact information from the registration form to send the user information about Lanamark and promotional material from some of Lanamark's partners. The customer's contact information is also used to contact the user when necessary. Lanamark may use demographic and/or profile data to tailor the visitor's experience on Lanamark's site, show the visitor content that Lanamark thinks you may be interested in, and display content according to your preferences. The demographic and profile data will be shared with advertisers ONLY on an aggregate basis. Furthermore, Lanamark shall have the right to retain records of all data pertaining to use of the website and applications including, but not limited to, usage, activity logs, and click-throughs. Lanamark may disclose such data to third parties provided it is grouped with other Lanamark users’ data and is presented in an aggregate form. We may also disclose, on an anonymous basis, statements made by our customers.

Children's Privacy

We do not knowingly collect any information from anyone who we know to be under the age of 13. If you are under the age of 18, you should use this website only with the involvement of a parent or guardian and should not submit any personal information to us. If we discover that a person under the age of 13 has provided us with any personal information, we will use commercially reasonable efforts to delete such person's personal information from all Lanamark systems.

Global Positioning Systemy

Global Positioning System (GPS) tracking technology may need to be enabled in Lanamark products and services in order to determine the location (latitude and longitude) of users of the Lanamark products and services. This information is transmitted to Lanamark, Lanamark’s users, and temporarily stored by Lanamark. Lanamark does not provide this information to any other third party. This information is used in conjunction with Lanamark’s applications.


Lanamark uses industry-standard technologies when transferring and receiving consumer data exchanged between Lanamark and other companies to help ensure its security. This site has security measures in place to protect the loss, misuse and alteration of the information under Lanamark's control. Lanamark's servers are backed up regularly and protected by security systems.


"Cookies" are small pieces of information that are stored by your browser on your computer's hard drive. Lanamark's site uses cookies to keep track of your session, shopping cart, and advertising delivery. Lanamark may also use cookies to deliver content specific to your interests and to save your password. Lanamark may use an outside ad company to display ads on Lanamark's site. These ads may also contain cookies. While Lanamark uses cookies in other parts of Lanamark's web site, cookies received with banner ads are collected by Lanamark's ad company and Lanamark does not have access to this information.

We may use standard Internet technology, such as web beacons and other similar technologies, to track your use on our sites and software. We also may include web beacons in promotional e-mail messages or newsletters to determine whether messages have been opened and acted upon. The information we obtain in this manner enables us to customize the services we offer our users to deliver targeted advertisements and to measure the overall effectiveness of our online advertising, content, programming or other activities.

We may allow third parties, including our authorized service providers, advertising companies, and ad networks, to display advertisements on our site and/or software. Lanamark and these companies may use tracking technologies, such as cookies, to collect information about users who view or interact with these advertisements and connect to the Lanamark properties and/or software. Our properties do not provide any personal information to these third parties. This information allows Lanamark and these companies to deliver targeted advertisements and gauge their effectiveness.


Lanamark may create links to other web sites. Lanamark will make a reasonable effort to link only to sites that meet similar standards for maintaining each individual's right to privacy. However, many other sites that are not associated or authorized by Lanamark may have links leading to Lanamark's site. Lanamark cannot control these links and Lanamark is not responsible for any content appearing on these sites.


Lanamark may amend this policy at any time. If Lanamark is going to use personally identifiable information collected through Lanamark's corporate site in a manner materially different from that stated at the time of collection Lanamark will notify users via email and/or by posting a notice on Lanamark's Web site for 30 days prior to such use. This Agreement may not be otherwise amended except in a writing that specifically refers to this Privacy Policy and is physically signed by both parties.

Successors and Assigns

This Privacy Policy inures to the benefit of successors and assigns of Lanamark.


If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this web site, you can contact Upon request, Lanamark will provide you with access to information (e.g., name, address, phone number) that Lanamark collects and maintains about you. This site gives you the following options for changing and modifying information previously provided: (i) email:; or (ii) visit There you can also log into your account to update your contact information.


Lanamark's site provides users the opportunity to opt-out of receiving communications from Lanamark. To opt-out of receiving our communications, you can (i) send email to; or (ii) send postal mail to: First Canadian Place, 100 King Street West, 56th Floor, Toronto, Ontario, M5X 1C9.